Are you looking to increase your visibility on Google Maps? If so, you've come to the right place. Jeff has been helping organizations manage, measure and optimize their web presence for more than 20 years. Here are 10 top tips to help you rank higher on Google business listings. First, verify your Google My Business listing and provide Google with all the information you can about your business.
This will help you to position yourself better on Google Maps and will also verify for search engines that your company is in that area. Additionally, the first three Google Maps listings will also be shown in normal Google Search results, if appropriate. Second, find your NAP (Name, Address, Phone number) and make sure it's up to date. You can start by simply searching for your company name and writing down all the places where your company details can be found.
Third, embed a Google map on your website. This is because business listings on Google Maps contain a link to your website and almost 60% of Google searches are performed on mobile devices. Embedding a Google map is just another way to tell Google that your business is where it says your ad is. Fourth, use local schema to group code into your content.
Experienced SEO professionals use the Google My Business list to optimize location-based strategies. The local schema allows companies to group code into their content to make it easier for Google to crawl and index. Fifth, create a free Google My Business account. The prerequisite for requesting your company's listing on Google Maps is to have a free Google My Business account.
Sixth, select the main and additional categories in the Google My Business dashboard. This will help you to rank higher in Google Search and influence the position of your Google Maps business listing. Seventh, include keywords in the description of your company. Be sure to include keywords in the description of your company, as this will help your business listing on Google Maps to rank not only in searches that contain the name of your company, but also in searches for products and services.
Eighth, inform customers if you are open or closed. Business listings on Google Maps tell users if that business is open, closed, or will open or close soon. Ninth, interact with customers through your GMB listing. Since there are many more customers who interact with your company through your Google my business listing than through your website, there is no doubt that you will want to optimize this profile to achieve quality interaction and generate more leads with GMB. Finally, be active within the community.
Just as Google rewards activity in pounds sterling, it also pays attention to the activity of a company within its community as a means of establishing its local presence and authority. By following these 10 tips, you can increase your visibility on Google Maps and get more customers. Put your company on the map and get ready for success!.
